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Research reports

Attitudes of housewives towards cooking with gas and electricity

Some quick feedback on housewives' attitudes towardsusing gas and electric cookers was required by the agencyin order to provide information on reasons for the choice offuel and motives operating in the area of changing thefuel used for...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
February 1, 1974
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Citation

, C. (1974a, February 01). Attitudes of housewives towards cooking with gas and electricity . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/attitudes-of-housewives-towards-cooking-with-gas-and-electricity-


Research reports

Preliminary qualitative research in the brandy market

The research reported here was undertaken in order toinvestigate:1. Attitudes towards brandy and its relationship withother drinks;2. Habits and history of brandy drinking;3. Knowledge of brandy;4. Awareness and beliefs about brands with...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
December 3, 1973
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Citation

, C. (1973a, December 03). Preliminary qualitative research in the brandy market. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/preliminary-qualitative-research-in-the-brandy-market


Research reports

Study of attitudes and behaviour of agents

The part played by agents in the Company's sellingoperation dictates that except in the introduction of newservices like the personal loan, it is to the agents thatthe Company must look for increased turnover - and, indeed,the agent is in some degree...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
December 3, 1973
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Citation

, C. (1973a, December 03). Study of attitudes and behaviour of agents . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/study-of-attitudes-and-behaviour-of-agents-


Research reports

Qualitative research on Wendy Craig Commercials and advertising concepts for Polycell products

The research reported here was carried out as twoseparate projects. The first project concentratedon attitudes to home-decorating, with particular reference to the division of labour between men andwomen and examined the general reactions to the...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
November 3, 1973
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Citation

, C. (1973a, November 03). Qualitative research on Wendy Craig Commercials and advertising concepts for Polycell products. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/qualitative-research-on-wendy-craig-commercials-and-advertising-concepts-for-polycell-products


Research reports

Qualitative research on skin care

The general research objectives were to investigate women'sattitudes to skincare and to skincare products. About this collection:Peter Cooper (1936-2010) was co-founder of Cooper Research & Marketing, later CRAM International, with his wife...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
November 1, 1973
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Citation

, C. (1973a, November 01). Qualitative research on skin care. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/qualitative-research-on-skin-care


Research reports

Research report on skin care products

This research was designed as a follow-up studyto previous research on Collagen products. Theobjectives of the current research were: 1. To investigate attitudes to skincare, skincare programmes followed, products used etc;2. To look at factors...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
November 1, 1973
×

Citation

, C. (1973a, November 01). Research report on skin care products. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/research-report-on-skin-care-products


Research reports

Appendix: Young people and the cinema

This appendix to the report prepared in August isintended to provide some illustrations of the kindof material obtained from the family interviews. About this collection:Peter Cooper (1936-2010) was co-founder of Cooper Research & Marketing,...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
October 30, 1973
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Citation

, C. (1973a, October 30). Appendix: Young people and the cinema. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/appendix-young-people-and-the-cinema-


Research reports

Qualitative research on the needs of front-loader automatic owners

The general objectives of this research were to attemptto identify likely future needs of Front-Loader Automaticowners. To do this, the attitudes and behavior ofcurrent owners were studied with a view to assessing howneeds may change. This research...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
October 15, 1973
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Citation

, C. (1973a, October 15). Qualitative research on the needs of front-loader automatic owners. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/qualitative-research-on-the-needs-of-front-loader-automatic-owners


Research reports

Shopper attitudes to Mcilroys department stores

John Loveys Ltd. is concerned at the performance ofthe Mcllroys store in Darlington as compared with other storesin the group. The research was required to cover three principalobjectives: to identify those factors which prompt potentialcustomers to...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
October 3, 1973
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Citation

, C. (1973a, October 03). Shopper attitudes to Mcilroys department stores. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/shopper-attitudes-to-mcilroys-department-stores